PROJECT INFO

Client

Carla Morrison, Artist

 

Date

August, 2017

 

Role

UX, Visual Design

 

*No longer available

 

UX & Visual Design

Carla Morrison Website

Carla Morrison is a recognized Mexican indie-pop singer and composer with two Latin Grammys.

In 2017 she released the Album ‘Amor Supremo Desnudo’ which is a remake of her previous ‘Amor Supremo’ Album released on 2015. Her website needed a major makeover to adapt to the latest album skin and I was responsible for doing this.


Goal

Tailor Carla’s website to meet her fans needs while communicating the visual style of her latest album. Add music, Q&A section and update every single lyric of all her albums. Make her fans feel like she is interacting with them as much as possible, because in the end, she is actually behind it.


Carla was involved in the entire process and wanted her website to not only have an updated look and feel that matched her branding, but also to make major usability improvements to suit her fans needs. Due to personal reasons, Carla wanted to make all the upgrades without modifying the core of her website and that was the hardest part: achieve what she needed without having access to the source code.